This was a question asked recently by one of the travelbugs recent travelling companions, the answer is a barcode. This barcode can be scanned by phones with compatible software and it will direct you this website, very cool in a geeky way :-)
Certainly a number of Nokia devices are capable of doing this, I would imagine others as well. If you want to read more about the mobile code barcodes take a look on the Nokia site here.
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Not just a barcode - a 2D barcode! Although a magic grid would be cooler...
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